Following the government’s recent introduction of calorie counts to menus, we took a deep dive into 16-24 year olds’ perceptions of this initiative to get a feeling for they stand on the matter…

2 in 3 think that onus is on the government to encourage healthy choices, yet some 16-24 year olds are wary that the strategy may trigger negative patterns in those struggling with eating or body image.

“I think most people would prefer to eat healthily but can’t afford to…having calories on menus does nothing but shame peopl and can be extremely traumatic for those with eating disorders” F, 19